Custom Silo: Step by Step

The Custom Silo feature is designed for advanced users who want control over keyword selection, prioritization, and internal-link planning.

You can start with up to 10 target keywords or up to 20 competitor URLs. POP then gathers keyword ideas from sources including People Also Ask, Google Suggest, related keywords, AI-generated ideas, and competitor keyword data.

Build the silo

1. Choose target keywords or competitor URLs.
2. Select country and language.
3. Run the analysis.
4. Review the suggested keywords.
5. Filter by keyword source or intent if needed.
6. Select the keywords you want to include.
7. Review the metrics and assign top-level and supporting pages.
8. Use the visual map to finalize the internal-link structure.

The Custom Silo workflow is intended for users who want to blend POP automation with their own SEO judgment rather than accepting a fully automated structure.