$40/month, the same as Basic (billed annually). + $244 in Early Bird bonuses.

Same $480 a year. 2.5x the credits, unlimited reports, the keyword tools, plus $244 in bonuses.
$40 /month
Billed monthly: $480/yearNo Early Bird deal
POP PilotNEW
POP Pilot is your built-in AI companion inside POP. It explains what matters, helps run key workflows, and helps you take action faster without needing to be an SEO expert.
POP AI Visibility TrackerNEW
See whether AI recommends your brand across ChatGPT, Google AI, Gemini, Claude, and Perplexity. It shows you who AI names instead, why you're missing, and how to fix it.
POP AI WriterREBUILT
Put POP AI Writer to work on both generating brand new optimized content AND optimizing your existing content pieces
Included monthly POP reportsMore on Unlimited
POP reports runs and re-runs generate POP on page optimization reports and recommendations, the core feature of POP. If you are on the Unlimited plan or Teams plan, you can run and re-run POP reports and POP Watchdog monitoring reports an unlimited number of times. Premium and Basic plan users can use allocated plan credits for POP reports or any of the other features including Watchdog, Ai Writer, EEAT and NLP
Included monthly POP CreditsMore on Unlimited
POP Credits are used to run additional tools inside POP, such as POP AI Writer, POP EEAT, POP NLP and POP Watchdog. Unlimited and Teams plans can run POP Watchdog monitoring reports an unlimited number of times
Watchdog limitsMore on Unlimited
This limit shows how many pages you can guard and set POP Watchdog monitoring for in total per account. Premium and Basic plans can track and have POP Watchdog enabled on 10 pages, while for Unlimited plans this limit is 200 pages and for Team plans this limit is 500.
Edit in Google Docs, WordPress (and 20+ other website editors)
Get POP recommendations directly where you edit in Wordpress and other platforms without using a plugin
Access to sub-accounts (Team Plans only)
Sub-accounts are used for your employees, contractors, freelancers, VAs and you can grant access to specific parts of your project by adding sub-accounts
Project level access for employees / client (Team plans only)
Team plan holders can grant individuals access to select parts of their project. That means employees can work on specific projects within the team dashboard
Secret KeyUnlimited only
Give your content writers access to recommendations without giving them access to your account
Excel bulk project submission (available on Unlimited and Team plans only)Unlimited only
Unlimited and Team plan holders are able to bulk upload POP inputs in spreadsheet format
Google NLP
In the Google NLP API dashboard, you can find the entities and categories that Google has identified for your content, as well as the content of your competitors
E-E-A-T analysis
Optimize and improve Experience, Expertise, Authority and Trust (E-E-A-T) factors on your website to protect yourself against Google's quality updates
NextGen E-E-A-T analysis
NextGen E-E-A-T uses AI and an 80-point system inspired by Google’s guidelines to evaluate your content quality and ensure it meets Google's standards for ‘good’ content
Content Editor
With the Content Editor you can edit the content of your target page directly in POP and re-run it after you are done editing. Once you have reached a good score, you can copy and paste the content from POP to your target page
Page structure suggestions
Page structure suggestions help create a perfectly optimized page from scratch. They include competitor averages for tags, images, videos and much more
Downloadable reports
You can download several POP reports at once
White label PDF reports (Team plans only)
You can download beautifully designed PDF reports with your company branding
Keyword InsightsUnlimited only
Upload your keyword list (up to 100 keywords per run), and with one click, get data on search volume, difficulty, ranking, and more
Advanced Keyword InsightsUnlimited only
Use advanced metrics to refine your strategy with insights like the Keyword Golden Ratio. You also get access to the AI-powered analysis : add your topic, and the AI will identify the best top-level and supporting keywords to create an optimized content plan
Keyword StrategyUnlimited only
Enter your topic or competitor URLs, and the tool will generate a cluster of relevant keywords from sources like Google Suggest, People Also Ask, and AI. Filter the results by intent or keyword type, gather keyword data and do AI analysis
Keyword TrackingUnlimited only
Once you’ve finalized your keyword list and keyword metrics, track the performance of up to 250 keywords (500 on Team plans) with ongoing rank monitoring, URL tracking, and search trend data. Receive monthly reports directly to your inbox
Exact keywords recommendations
POP will tell you where you should use your exact keyword and how many times you should use it
Variation words
POP will recommend variation words to use that are critically important to your target keyword or keyword phrase
Focus recommendations & max recommendations
POP will give you recommendations to follow if you want to be more aggressive with your optimization tweaks
LSI terms
LSI keywords are conceptually related terms that search engines use to deeply understand content on a page
AI-powered Schema optimization recommendations
Uncover the Schema markup your top competitors are using and generate the perfect custom schema in a single click
Current vs target word count
POP will show you the target word count which is based on your competitors
LSI/NLP/TF-IDF Scoring
POP runs through different filtering processes to get down to terms where LSI/NLP/TF-IDF are in relative agreement
Supports 61 languages
POP currently supports 61 languages
Automatic competitor search
POP runs through different filtering processes to get down to terms where LSI/NLP/TF-IDF are in relative agreement
Focus competitors
POP runs through different filtering processes to get down to terms where LSI/NLP/TF-IDF are in relative agreement
Live support
POP live support is available Mo-Fr from 08:00 am to 03:00 am (EST), 01:00 pm to 08:00 am (GMT)
* Subject to our fair use policy.
Kyle gave POP Pilot 3 months of Search Console data from a site that was losing traffic and asked for ideas. In about 30 seconds, it found a page sitting just outside page one with 138,000 impressions and flagged it as a top priority. In this 3-minute video, Kyle walks you through exactly what he did.

When our affiliate site got hit with algo suppression, POP Pilot gave us a clear, data-driven path to recovery instead of us guessing at what Google wanted. It knew exactly which pages to fix, what to change, and did the work for us, cutting weeks off of the recovery.

Grab Unlimited Yearly by Friday, November 20 and you also get $244 in bonuses. They're not part of the regular plan, and they're not for sale.
When their traffic starts sliding, people pay Kyle Roof to find out why and turn it around.
His live workshop is a one-off, only for those who upgrade during our Black Friday sale. He'll answer your SEO questions and tear into 5 attendee sites to find what’s holding them back, what to fix, and the exact plan to move forward.
Two time zones, recording included.

One hour with Kyle 1-on-1 normally costs $500. This entire deal, a full year of POP Unlimited included, costs $480.
On top of the 50 POP Credits Unlimited gives you every month
Use them on anything in POP
One-time bonus, and these POP Credits never expire
A few ideas for spending them:

Your AI SEO agent. Tell it the goal, and it builds the strategy, runs the tools and drafts the fixes. No SEO expertise needed.

Pro-quality articles, optimized for Google and AI search from the first draft. Just 2 credits an article with your own OpenAI or Claude key.

Is ChatGPT recommending you, or your competitor? See who AI names instead of you, and how to take their spot.
30 credits = 15 AI Writer articles (with your OpenAI or Claude API key), 7 full-site silo analyses, or any mix you like.
$739$480
$199
$45
$40/month, billed annuallyThat's $1.32 a day!
Promo code 35UNLYRPOP26 auto-applied
%201%20(1).jpg)



50% of my 377 articles that we used POP on are in the Top 5 in the SERPs
Within a few weeks of using POP, pages that had been stuck on page 2 and page 3 of the SERPs for over a year began moving to page 1. I couldn't believe it! Nothing else changed in my articles. Next I trained my team on how to use POP and we began implementing them on all of our articles. As of right now, 50% of my articles that we used POP on are in the Top 5 in the SERPs, this is 370 articles, of which 122 are in Position 1. So if you want to start making money and getting more traffic to your website, you have to get POP.
.png)



Nearly every of our page 2 and 3+ listings broke onto page 1
After reworking our pages through POP for the proper structure and content, nearly every, if not all, of our page 2 and 3+ listings broke onto page 1. Most landed above the fold. We had a hockey stick response in traffic. Within weeks, this took our company from a good business to an extremely busy and very profitable venture.



Within two days of rendering, I found my article ranking #2
My website is just a couple of months old, so it’s in the sandbox period. I had written an article about a phrase related to sales using memberships. The first attempt at the article was nowhere near the first 5 pages on Google; in fact, I could not find it at all though it had been indexed. I ran the article through POP and it had a score of 15%. I decided to rewrite the entire thing and scored 87%. Within two days of rendering, I found my article ranking #2 for the same phrase. This is super motivating!

POP Unlimited unlocks instantly.
Watch your inbox: we'll send your bonus credits, your code, the workshop link and a short form to pick your time zone and send in your website and question.
VIP workshop with Kyle, live in the time zone you picked.
Don't have a POP account yet? Click any "Claim the Early Bird deal" button, choose Unlimited Yearly, and your code 35UNLYRPOP26 is applied automatically. Already have a POP account? Log in → Account Settings → Billing and Payments → Change Plan → Unlimited Yearly → enter code 35UNLYRPOP26. Or just ask POP Pilot, and it'll walk you through it.
Yes. That's why we built POP Pilot. Tell it what you want in plain English, and it helps build your strategy, run reports, and draft fixes. You approve every step.
No. POP Pilot, the AI Visibility Tracker and your POP reports all run on POP Credits, nothing else to set up. Your own OpenAI or Claude key is optional and only for the AI Writer: plug one in and an article costs just 2 POP Credits.
Full refund within 7 days, no questions asked.
Early Bird deal ends in…
A full year of POP Unlimited, a seat at Kyle Roof's private workshop and 30 bonus POP Credits. $983 in value for $480.
Promo code 35UNLYRPOP26 auto-applied